Want to build a website but don’t want to spend a fortune on software? You’re in luck. In 2025, there are more powerful free website-building tools than ever before—whether you’re creating a portfolio, a blog, an online store, or a business homepage.
In this guide, we compare the top free software for building a website, including pros, cons, and who each tool is best for. Let’s find the perfect match for your needs.
What to Look for in Free Website Software
- Ease of Use: Drag-and-drop builders vs. more flexible but complex platforms.
- Features: How many pages, storage, and templates are included for free?
- Customization: Can you use a custom domain? Modify the design?
- Upgrade Path: What paid features are available later?
1. WordPress.org (The Power User’s Choice)
WordPress.org is the world’s most popular website builder—and for good reason. It’s open-source, incredibly flexible, and powers over 40% of all websites.
Key Features:
- Thousands of free themes and plugins
- Full design and functionality control
- Ideal for blogs, business sites, and e-commerce (with WooCommerce)
Limitations:
- Not entirely free: you’ll need web hosting and a domain name (though both are affordable)
- Steeper learning curve than drag-and-drop builders
Best For: Users who want maximum control and don’t mind a slight learning curve.
💡 Pro Tip: If you choose WordPress, you’ll need hosting. We break down the best options in our guide to how to choose the best web hosting.
2. Wix (Best Drag-and-Drop Builder)
Wix is known for its stunning templates and intuitive drag-and-drop editor. Its free plan is generous and great for beginners.
Key Features:
- 500+ free templates
- Intuitive “What You See Is What You Get” (WYSIWYG) editor
- Free hosting included (yoursite.wixsite.com/yourname)
Limitations:
- Free plan shows Wix ads
- Can’t switch templates after publishing
- Limited storage and bandwidth
Best For: Beginners, portfolios, and small business sites where ease of use is the priority.
3. Canva Websites (Simple & Visual)
You might know Canva for graphic design, but it also offers a surprisingly capable free website builder—especially for visually-focused sites.
Key Features:
- Seamless integration with Canva’ design tools
- Mobile-optimized templates
- Ideal for one-page sites, portfolios, or event pages
Limitations:
- Less functionality for multi-page sites
- Limited SEO controls
Best For: Creatives, photographers, or anyone needing a simple, beautiful one-page site quickly.
4. Carrd (One-Page Websites)
Carrd specializes in simple, elegant one-page websites. It’s lightweight, fast, and perfect for personal profiles, landing pages, or small projects.
Key Features:
- Ultra-simple editor
- Responsive templates
- Free plan includes up to 3 sites
Limitations:
- Only for single-page sites
- Limited integrations
Best For: Personal landing pages, product launches, or simple portfolios.
5. Google Sites (Basic & Integrated)
If you’re already using Google Workspace, Google Sites is a no-brainer for internal project sites or basic public pages.
Key Features:
- Tight integration with Google Drive, Sheets, etc.
- Simple, clutter-free editor
- Free with any Google account
Limitations:
- Very basic design options
- Not suitable for professional public-facing sites
Best For: Quick internal company pages, classroom sites, or personal project hubs.
Comparison Table: Free Website Builders at a Glance
| Tool | Best For | Free Domain? | Ease of Use | Upgrade Cost |
|---|---|---|---|---|
| WordPress.org | Blogs, Business Sites | No | Medium | $3–$10/month (hosting) |
| Wix | Beginners, Portfolios | No (subdomain) | Easy | $16/month |
| Canva | Visuals, One-Page Sites | No (subdomain) | Very Easy | $12/month |
| Carrd | Simple Landing Pages | No (subdomain) | Very Easy | $19/year |
| Google Sites | Internal/Project Sites | No (subdomain) | Easy | Free |
How to Choose the Right Free Website Builder
- For a blog or business site: WordPress.org
- For a easy, beautiful portfolio: Wix or Canva
- For a simple landing page: Carrd
- For a quick internal site: Google Sites
Remember, even if you start with a free plan, most platforms let you upgrade later for a custom domain, more storage, and advanced features.
Once you’ve built your site, optimize it for search engines using our on-page SEO checklist.
FAQ
Q: Can I really build a website for free?
A: Yes! The tools above offer fully free plans. Just know that for a professional look, you may eventually want a custom domain (usually $10–$15/year).
Q: Which free website builder is best for SEO?
A: WordPress.org offers the best SEO flexibility thanks to plugins like Rank Math and Yoast SEO.
Q: Can I make an online store with free website software?
A: Most free plans limit e-commerce. WordPress.org + WooCommerce is your best free-option for a online store (though you’ll still need hosting).
Conclusion
You don’t need a big budget to build a functional, good-looking website. Whether you choose the power of WordPress, the simplicity of Wix, or the visual focus of Canva, there’s a free tool that fits your skill level and goals.
Ready to start? Pick a tool, explore its free plan, and get building. Your online presence is waiting.
